Showing posts with label Updates. Show all posts
Showing posts with label Updates. Show all posts

Thursday, August 24, 2017

2 Important Twitter Updates on Apps and URL Wrapping

2 Important Twitter Updates on Apps and URL Wrapping

If you've been a Twitter user for quite sometime now, then you by now you must already know about the changes (Twitter Applications and OAuth) that they announced recently about Twitter Apps and URL wrapping. In case you missed these updates for Twitter Apps, let me tell you about it.

We all have an idea that there are a lot of applications built using the Twitter API, right? They come in different varieties, including desktop applications, websites or Well, the first update has involves the authorization rules for these applications:

The first update: Changes to how users allow third-party Twitter applications.

Applications will start to utilize OAuth to access Twitter accounts. This Twitter Applications and OAuth update is devised to make applications more secure and centralized.

OAuth allows Twitter applications to access users' accounts without directly asking for, or storing, their passwords. Twitter says that desktop and mobile apps might ask for a password once after this app changes is up, but will not need it again. We can see a list of all authorized applications under the "Connections" setting in our Twitter account.

According to Twitter, what this means for us is:

Applications are not allowed to store your password.

The applications will continue to work if you change your password.

A few applications you have been using may need you to reauthorize them or it may stop working at the time of this change.

All applications you have allowed will be listed at

You can cancel access to any application at any time from the list.

To learn more about Oauth, visit the Twitter blog

The second update: Making URLs more convenient for users wanting to share links.

Many Twitter users use to shorten URLs. There's also in Hootsuite, but Twitter is broadening its own URL wrapping service -- Links shortened using this will still show the domain and part of the URL so that users know what they are clicking on, and the great thing about this is that users will be immediately routed through Twitter's malware checker before being processed on to the link itself!

These changes for Twitter applications will be slowly rolled out for some users over the next few weeks, and should be ready for use by the end of the year.

What do you think of the changes in Twitter?

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Saturday, July 29, 2017

Google Page Rank Updates - SEO

Google Page Rank Updates - SEO

Many webmasters are obsessed with the Google Page Rank. Articles and books have been written about Google PR (Page Rank). Forum postings cover the topic over and over again and about every 3 months tensions are rising when a possible Page Rank update is eventually happening. Page Rank updates are an interesting experience watching a small group of webmasters go a little crazy.

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 It all starts with somebody noticing the PR update in progress. This event will find its way into forums and newsgroups fast. Within minutes and hours the Internet community becomes aware of a Page Rank update. As uses several different data centers for its search engine services and also updates them in different intervals webmasters all over the world will see different results when looking for Page Rank results. A Page Rank update will also not complete within an hour or a day. For several days results will fluctuate.

With that in mind it is a funny event watching the hype surrounding a PR update. Webmasters get nervous if the PR of their website suddenly changes. A change can mean that the PR completely disappears or that the webmaster sees different (conflicting) results. As a high Page Rank can mean higher amounts of traffic and eventually higher income from a website this event often feels like a rollercoaster ride for the people who depend on having a successful website. Imagine the website you worked for so hard suddenly going up and down in Page Rank during a PR update. Now the same people start posting questions and comments in forums and newsgroups. The more experienced webmasters know the game and react professionally.

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They know that the publicly visible Page Rank is just a moment in time to display a snapshot of what is in Google's database. They know that PR actually updates daily or weekly internally, but that these more frequent updates do not show up as publicly visible PR updates. But no matter how often it is pointed out that the publicly visible PR is not important - the hype around this topic by a large group of webmasters does not quiet down. "How many links does it take to get a PR 5?" - "Why does my PR suddenly went down? I added x number of back links to my site." - "I hate Google for doing this." - These and many other comments or questions will show up. But in the end it all comes down to: Public PR is just a snapshot in time of what is in's database. PR changes much more often than what is showing up in the Google Toolbar.


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