Showing posts with label Template. Show all posts
Showing posts with label Template. Show all posts

Saturday, December 2, 2017

How to Improve Your HTML Email Template

How to Improve Your HTML Email Template

Email marketing has become a popular way to promote your products or services. The 2 biggest advantages of email marketing are it's cost effective and you can target people across the world. HTML emails are the most popular among companies that have email marketing. However, designing an HTML email template can become a challenging task. How well you can design a template, depends entirely on how skilled you are with HTML. You can also use readymade email templates that are available on the Internet. It is possible to improve upon these templates. However, make note of the following things, before you start on the improvements.

Stick to the basics

It is better to stick to Inline CSS. The thing is most people use Microsoft Outlook to read their mails, personal and professional. Hence, make adjustments in your templates accordingly. You should also keep in mind that online mail services like Hotmail and Gmail may not support HTML emails like Outlook. Your aim should be to send emails that look the same to all clients, online or computer based. Inline CSS is compatible with most major email clients. Utilize it for the background, color schemes, graphics, font types and size in your email template. 

Continue using tables for the basic layout

Retain tables in your template at all times; especially, if you intend to make some serious changes to the design. Like CSS, different email clients support tables differently. You should set all table attributes, at your disposal, wherever you can. Remember that nested tables are your best bet. When you add images to your template, you should use the background function on tables.

Test your template on a range of email services

Testing your template on different email services is very important and the most effective way to make improvements. Many designers and marketers spend loads of time to design the perfect web page. When it comes to emails, however, there is a certain amount of neglect. Like websites, it is very difficult to produce a template that'll look the same, across email clients. To make sure your email looks the same to all your subscribers, irrespective of the mail client or service they use, test it on everything you can find. Test your HTML email template in all major email clients and web based mail services like Microsoft Outlook, Yahoo, Gmail, AOL, Hotmail, Thunderbird and Mac Mail. Last, the browsers your clients use also affect the appearance of your emails.

One thing that you can be sure about email campaigns is they are not easy to organize. The design and layout of your email is one aspect. At the end of the day, your reputation as a business and marketer depends entirely on how relevant subscribers find your email. 

Jamie Colbs is a best practices activist and advocate for Benchmark Email ( ) a leading Web and permission-based service for sending email newsletters.

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Friday, December 1, 2017

Need a New Online Article Submission Title Template? Use This One!

Need a New Online Article Submission Title Template? Use This One!

After you've written a few dozen articles, it can get a little challenging to come up with fresh ideas for article topics. You can get stuck in a rut sometimes, writing the same types of titles and the same types of articles month after month.

Did you know that a new "flavor" of title can boost your creativity and give your online article submissions new life?

Sometimes it is helpful to have some guidelines to follow to get you started. That is why templates can be so helpful.

If you're running short of ideas and would like some direction in writing your next article, why not try this article title template?

I call this one the "question + command" title.

Here are some examples:

"Need To Sell Your House Fast? Stage Your House Like A Pro!"

"Is Your Messy Desk Driving You Crazy? Organize Your Clutter!"

Or even the headline for this article--you get the idea!

While we're at it, here are a few more effective title templates:

1 - Create a title that solves a reader's problem. These titles often take the form of "How To" headlines. It's usually: How To do a certain task

Example: "How To Write Articles Faster"

2 - The headline that asks a question. These types of titles work to engage the reader--if you ask a question that they have been wondering in their head (or typing into Google), that title will immediately speak to your reader.

Example: "What Is A Link?"

3 - Get personal--use the pronoun "you" in the title. This is another way to reach out to your reader and catch his or her attention in a subtle way.

Example: "5 Cheap And Easy Ways You Can Decorate Your Home For The Holidays!"

4 - A little variation of the "question + command" title is to drop the question and just issue a command. It may seem a little "in your face", but when used correctly, the command title can be very effective.

Example: "Stop Using Cell Phones While Driving!"


Are you trying to think of article headline and topic ideas but are coming up dry?

A new title template may be just the trick for stimulating your creativity and freshening up your article writing.

In this article there are 5 headline templates. This month, use these title templates to generate 5 new articles. Many times it is easiest to write the title before writing the article. For these 5 articles, create the title, then write an article that delivers on what the title promised.

For more info on how you can use article marketing to reach thousands of potential prospects for your website, go now to . Steve Shaw is an article marketing expert and founder of the popular article submission service used by thousands of business owners.

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Friday, October 20, 2017

Creative Brief Document Template ? Bring Direction to Your Vision

Creative Brief Document Template ? Bring Direction to Your Vision

It doesn't matter what kind of business or organization you're running, if you don't figure out a way to create awareness about your products or services, your business is going to fail. Too many business owners think that just because they've come up with a good idea for a product or service, the public will find out about their offering on their own and start flooding the company with orders. However, the most successful entrepreneurs often know that strong sales come from effective marketing efforts created by qualified marketing professionals.

The need for a Creative Brief Document Template

If you're thinking about working with an outside marketing firm or creative agency for the first time, it might seem like a daunting task to communicate everything your company stands for and has worked so hard to achieve over the past years. Unless you're willing to spend hours of your time explaining all the details of your company to the creative team, you might find it hard to communicate your needs and wants in regards to what you're looking for in your next advertisement or marketing campaign.

What is a Creative Brief Document Template?

One simply way to make sure that your creative team is on the same page as the rest of your company is to use a Creative Brief Document Template. This document is an industry standard for communicating your vision for marketing materials to an outside creative team. Instead of starting from scratch and wondering how to record all the necessary details about what your brand needs from a marketing campaign, this easy to download document works with your current Microsoft Word software, and has plenty of opportunities for customization.

When you open this document, you'll see that it gets right down to business. The opening section allows you and your staff to clearly delineate which company you're working with for each marketing campaign. It will then continue on with company background and corporate facts so that the creative team with have concrete information about the business and brand to refer back to when they're coming up with new marketing ideas. From there, the document will help you to slowly focus and fine-tune your vision so that the third party marketing company will have a clear idea of what you're looking for, thus reducing the chance that revisions will be needed. (Demand Metric Research Corporation) is a leading provider of an assortment of online tools & templates that aid in business analytics, measurement, planning, presentations,decision making, team building etc. Further information on Advertising Effectiveness Evaluation and Creative Brief Document Template visit


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Thursday, October 19, 2017

How To Choose The Correct Website Template

How To Choose The Correct Website Template

A web template is a layout structure used to separate content from presentation in website design and serves as a foundation in which to add your own scripts and databases. Web templates can be used by any individual or organization to set up their website by replacing all generic information in the web template with their own personal, organizational and product specific information.

Most website templates are available to download online for free, are easy to use and have fewer HTML errors that can mess up pages. Web templates also keep your website navigation and layout structure consistent and predictable. Website templates may however affect the usability and profitability of your completed website. A template is a design tool and may contain too many unnecessary images. Incorrect or confusing HTML Code may occur if there are no added comments for readability and this may ultimately hide your content from search engine spiders. The HTML toolbox may be used to scan the web template for coding errors and to establish the browser specific code.

When selecting a web template, consider the requirements and specific needs of your business. Examine the list of functions that the web template will provide, the technologies used to create the template, your knowledge of this technology and the necessity and frequency of updating the website. Website templates can be used to: display personal information as in a blog, sell products online, display information about a company or organization, display a gallery of photos or family history, place music files for play through a web browser or set up a private log- in area online. Some of the most common forms of web templates include:

CSS templates- A web template ideal for business websites with an attractive design, great functionality, easy to use and allows you to work with content and style separately,

Flash templates- A web template used to create impressive online portfolio and stunning interactive designs to showcase your photos, projects and other creative art works.

Flash animated templates- Using this web template you can create a live and dynamic website with minimum time, effort and expertise. With a combination of the flash animated header area and HTML body, you can update text and images regularly.

Flash CMS (Content Management System) templates- The admin interface of this web template allows you to edit and manage your flash website easily and in real time.

HTML templates- A simple web template with attractive layout and suitable for any business website. With a lot of space to insert textual content and represent your products and services this web template allows you to give consumers depth of information.

OsCommerce templates- Used to establish online shops and stores. Features include: integrated shopping cart, products catalog and payment options.

It is thus important to consider the features, functionality and technological components of each web template inorder to ensure you select the right template to suit your business or personal needs.

Learn how to design free website or create free website for your business and harness the power of the internet today!

Sunday, October 15, 2017

New Template or New Theme - Blog Designing Principles

New Template or New Theme - Blog Designing Principles

Usually there is a default theme for designing a blog. There are exceptions to this especially when you want to write a blog based on a new theme. When a blog is to be written on the basis of a new theme there are a number of factors to be considered. Some of these prominent factors are as follows. These factors are also applicable to the configuration of the content management system (CMS)

When a new template or a theme is being created, the appearance of the blog is of prime importance. If the blog is not having any visual appeal, there are chances of the visitor not reading it. In this situation, the blog despite being hosted on the net is not serving the purpose of its existence.   

Navigation is about the ease with which the visitor has access to other articles or pages published in your website. If these links are not working it can cause hurdles in navigating through the website. On the other hand if the web page layout is too crowded with links, it may be difficult for the visitor to visit the web page of his/her choice. If the visitor finds some of the articles informative and interesting he/she would like to have accesses to the blogs of the similar kind. Links to other articles should be provided with the blogs.

Articles can be linked on the basis of months. This can be done through archive or default pages. The archive pages can work as site map and facilitate the visitor.  The blog posts can be categorized as well as tagged. This helps in categorizing the websites. The CMS software can automatically generated the new index for that specific category. These category pages should be linked in the new template or theme. One cannot totally trust the links that are automatically created through the blog software. Every page in the website should be accessible from every other page of the same website.

If there is a facility of "tag cloud" provided by the blog software, use it effectively.

Categorize the posts meaningfully and not haphazardly. The tagging system may turn useless if everything is posted into the "miscellaneous" category.

If there are a lot many tags to be placed and the tag clouds have a negative effect on the appearance of the blog it is recommended that a master index page be created. All the blogs should be linked to this index page and vice versa.  The latest posts should be indexed on the top of the index list.

Markers like "You are here" are called breadcrumbs. These breadcrumbs should be used effectively to make the navigation easy. Implementation of tagging drastically reduced the effectiveness of breadcrumbs. Tagging has proved to be more flexible than using breadcrumbs.  

It is better to avail the services of a professional adept blog design company for optimizing the utility of the blogs.

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