Showing posts with label Others. Show all posts
Showing posts with label Others. Show all posts

Monday, December 18, 2017

Office 2010 suites from Google, Zoho, Adobe, and others and responding

Office 2010 suites from Google, Zoho, Adobe, and others and responding

Microsoft has released a technical preview of Microsoft Office 2010. This is a pre-beta release intended for feedback, as


well as promotion, so it’s not feature-complete and may change before the final release planned for


the first half of 2010.


Nevertheless, it offers a fair guide to what Microsoft is planning for its ubiquitous office suite.


The short summary is ‘more of the same’: more of the controversial Office Ribbon UI, more features


for products that arguably have too many already, and more integration with SharePoint so that


users are drawn deeper into Microsoft’s platform.At the same time, the company is looking perhaps


nervously at web-based Office suites from Google, Zoho, Adobe, and others and responding with MS Office 2010 applications of its own, while


carefully avoiding any suggestion that they might replace the desk-bound versions.


“I wouldn’t give up the full capabilities of my Office applications on my PC,” says Office product


manager Monica Mendoza. “But isn’t it great to know that you can access your Office files from


anywhere, directly in a browser?” Considering the importance of Office to its bottom line, you


would not expect Microsoft so say anything else, but it is a complex message to articulate.The big


themes of were new XML-based document formats, which sparked a ferocious standards war, and the


disappearance of menus in favour of a fat-tabbed toolbar called the Ribbon. Web apps aside, there


is nothing so radical here. Office 2010 feels more like a refinement of the earlier version. The


Ribbon is now extended to Outlook and Publisher. One crumb of comfort for Ribbon-haters: a


“customise the Ribbon” option has appeared, letting you add and remove tabs, groups, and individual


commands.


As for Open XML, it’s notable that Microsoft neglects to mention it at all in its Reviewer’s Guide,


even though this is supposedly the release that will fully implement ISO/IEC 29500. It is odd how


this has gone from a cause to campaign for, to not-worth-mentioning in just over a year. To be


fair, few users ever cared about XML formats themselves: it is only when documents get scrambled or


fail to open that such things become important.So what is new here? 64-bit versions for a start.


They’re now an option throughout. The most obvious use is gigabyte-size Excel spreadsheets, though


working with any large document should now be easier. Excel also gets a new single-cell chart type


called a Sparkline and a new Slicer tool for filtering data. Some features turn up throughout the


product.


The Office Button – really a file menu, and one which some new users find hard to discover


inBackstage view, combining file, preview, and document options into one full-window dialog. It


sounds odd, but it works well. Paste Preview is another new feature, showing an instant preview of


Paste actions.


Ideal for product reviewers, a screenshot button lets you insert an image of any open window into


the current document. Several Office applications now support simultaneous multi-user editing,


provided the document is hosted on SharePoint or Windows Live.For more information or buy office


software,visit http://thesoftshops.com.



Wednesday, September 6, 2017

Local Marketing For Small Businesses - Build Your Online Business by Helping Others Be Found Online

Local Marketing For Small Businesses - Build Your Online Business by Helping Others Be Found Online

Marketing locally for small businesses is the best way to help others while building your own online business. I first did this in 2006 when a family member was having difficulty getting his handyman business up and running. I had just been online for about six months at the time, and I watch for about two months as he spent hundreds of dollars for a small advertisement in the local newspaper, and went door to door in the heat of the summer, leaving his homemade flyers on people's doorsteps.


He did get some calls that turned into jobs for him, but at the end of two months he had worked more than fifty hours each week and had earned less than two hundred dollars per week. At an average of four dollars an hour, I could see that it wouldn't be long before he decided to give up his dream of having his own business and returning to the work force. He was in his fifties, and the recession was just beginning to take its toll; my guess is that he would have had a hard time finding work that paid him more than about eight dollars an hour.


I offered to start a blog for him. He had heard of blogs, but didn't read any or know much about it. I set up his blog using the Typepad blogging platform. I wrote two paragraphs every day about one of the things he could do as a handyman - installing and repairing kitchen and bathroom faucets, hanging pictures, installing ceiling fans in rooms that were prewired, and hanging interior doors. For each post I included a picture. This improved my blogging skills at the same time.


Then I went to a forum and signed him up. It was free to do this, and I completed his profile and wrote a little about what he could do. It turned out that the forum was very good for SEO (search engine optimization), so when I used the name of his city and the type of work he could do it showed up on page one of Google. His blog posts soon showed up on page one as well.


The rest, as they say, is history. He is still in business today, and receives more calls than he can handle. He refers the extra work to two other handymen in his city. Instead of having to close down his business during the worst recession in recent history, his business is thriving because of local marketing. My business has grown as well, and now many of my students are doing the same thing for clients where they live.


 


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