Showing posts with label Graphic. Show all posts
Showing posts with label Graphic. Show all posts

Friday, November 10, 2017

Graphic Print Promotion For Charity

Graphic Print Promotion For Charity

There are numerous charities for children all over the world. Children's charity activities include feeding, tutorial and education, shelter programs, catechism instruction, rehabilitation, and gift donation programs. These groups are non-profit, non-stock organizations that need to raise funds through marketing and promotion. Given very limited marketing funds, they commonly promote arts and crafts work of their children and sell them as gifts. The profit is used for the charity's programs.


Various art activities are conducted with the children in order to develop their creativity skills. The classes also serve as therapy through art, as there have been studies that art has the capacity to heal. These classes produce various artworks such as drawings, paper Mache ornaments, collages, paper lanterns, paintings, and bookmarks. The products are converted into graphic printed materials given away during the holiday season. Examples of these printed materials include:


Greeting cards - Greeting card printing is one way in which charities raise funds for children. Charities print greeting cards and sell or give them as gifts to sponsors, benefactors, and honored guests of children's charities. Subjects of the cards include a variety of themes depending on the child's imagination. Customized greeting cards can be printed using the services of online printing companies.


Posters - Posters are powerful and creative materials used by children's charities to promote their causes. Subjects also include children's artworks. Charities also launch poster design contests as promotional activities for charity. Poster themes can focus on the overall theme or mission of the children's charity. Wholesale poster printing is offered by online printing services at reasonable prices.


Stickers - Children's charities also make use of stickers as printed marketing materials. Stickers can feature an eye-catching graphic print together with the charity's name, logo, and theme. They can feature contact information including a website for global, real-world access of information. Bulk orders of stickers can also be printed using the convenient services of online printing companies.



For more resource information on greeting card printing and print greeting cards, visit UPrinting.com.

Thursday, October 5, 2017

How Good is Your Graphic Design Agency at Buying Print?

How Good is Your Graphic Design Agency at Buying Print?

I'm a big advocate of design agencies buying print for their clients (obviously!) but this still has to be based, as all things commercial, in providing value for money.


It makes sense from the clients' perspective that instead of having to work with multiple suppliers that their agency, as far as it is capable, provides an end-to-end supply solution.


Unfortunately, many graphic design agencies focus exclusively on the creative elements and look for the least hassle when providing the print - what does it matter as long as the quality is good and we receive our % handling fee on top? This leads to the ongoing use of 'pet' printers who tend to be conveniently located, ask 'how high?' when requested to jump to it and provide a good quality product.


So what's wrong with that you may ask. The problem is twofold:


1. Printers are canny. They'll price competitively to win the work, gain the client's confidence and then walk up their margins as time goes by and the focus has moved away from price
2. The agency is failing its client by not ensuring that the print supplier is the most suitable for the job


I'm in the fortunate position that whilst my company is a graphic design agency, my previous experience in marketing communications has been gained in the pragmatic supply processes of print management, overseeing the production, assembly and distribution of marketing materials including providing stock management and 'pick and pack' services. As a result of which my agency does provide a true marriage of skill sets so that focus is placed on all elements of the supply and not just the creative.


Our approach to print and distribution, therefore, is based upon engaging suppliers who are definitely the most 'fit for purpose' and who are commissioned on a job-by-job basis.


Assuming you have already established your supplier portfolio through a pre-defined evaluation process, then in our view, the selection of the specific printer requires a two-stage process:


1. Determine through evaluation of the product which 'type' of printer is needed. By this I mean that by defining the product's dimensions, pagination, colour content, run-length and finishing requirements you can assess which suppliers within your portfolio have the most suitable machine configuration to supply this type of work, and
2. These contenders are asked to provide competitive quotations, based upon the product specification, against which the lowest priced bidder can be selected with confidence because of the nature of this selection process


By utilizing this approach and in the certainty that the print supply to your customer is both top quality, by any measurement criteria, and best value, I'm sure all clients would see it is wholly justifiable to be charged an additional fee for this service.



Andrew Forshaw spent 11 years with R R Donnelley of Chicago, which was at that time the world's largest commercial printer. A Chartered Accountant by profession Andrew held line management roles in each of finance, manufacturing and sales, which as Account Director, included responsibility for BT White and Yellow Pages, SAS, Swedish Telecom and British Airways. Subsequently he has worked in marketing communications servicing clients such as IBM, AT&T, Hitachi Data Systems, Royal Caribbean Cruise Lines, Rightmove and Yorktest.




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Thursday, September 28, 2017

Advertising Agency Gold Coast, Graphic Designer Gold Coast From Sass Design

Advertising Agency Gold Coast, Graphic Designer Gold Coast From Sass Design
Sass Design is a Gold Coast based Graphic Design agency. Sass Design provides leading creative services to the Gold Coast area and Australia wide. Their services include Graphic Design & Print, Web Design and Web Development. They work with clients to create, extend and build corporate identities and marketing material. Sass provides complete design solutions or merges your existing image or ideas together with modern concepts.

At Sass they provide complete solutions. They merge together modern concepts with your existing image or ideas to create a unique and attractive product that assists with you with a professional image. They are professional, creative, trustworthy and capable. Their clients are organizations of all sizes and purposes including advertising agencies and large national organizations who utilize our trusted resources to deliver projects to their clients. Their turn around time on jobs is fast. Large companies across Australia now see the benefits of using Sass and rely on them for daily press advertisements and point of sale material. They also deal with any technical issues and give you solutions based on deadlines and budget. Sass Design creative services is based on the Gold Coast, Australia. Their services include graphic design, print Design Gold Coast, web design & creative management, Identity Design Gold Coast. Their vast experience in the design and print industries encompasses various projects ranging from total branding, packaging, graphic design, marketing, print, print brokering to signage, web development and Website Hosting Gold Coast. They work with clients to create, extend and build corporate identities and marketing material. Their products and services include but are not limited to Logos/Corporate Identity, Brochures, Menus, Posters, Business Cards, Invitations, Press, Advertising Agency Gold Coast, Stickers, Packaging, Design & Print Packages and Web Design. Sass Design specializes in all areas of graphic design and printing. Their Graphic Designer Gold Coast is for developing a understanding of each clients needs and building strong customer relationships is what they see as a crucial part in the process, to achieve not only something unique to each client but also something extremely competitive. After listening to their clients needs, their team turns your ideas into working designs, finding the design solution to suit you & your business. Their Web Designer Gold Coast service is charged at a very reasonable hourly rate. They give you options based on your deadlines and budget. If you are looking to start a new campaign, build a new corporate identity, or revamp existing material you should call them for a first impression that is the best it can be.


Sass Design is a Gold Coast based Graphic Design agency. Sass Design provides leading creative services to the Gold Coast area and Australia wide. Their services include Graphic Design & Print, Web Design and Web Development. Their services include graphic design, print Design Gold Coast, web design & creative management, Identity Design Gold Coast.




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