Showing posts with label Electronic. Show all posts
Showing posts with label Electronic. Show all posts

Friday, July 28, 2017

Digital poster For Effective Electronic Marketing

Digital poster For Effective Electronic Marketing

Unique, digital signage is the fastest growing promotional industry and is not set to stop growing, this is due to the numerous types of solutions out there. If you are a large firm you could afford to obtain a video wall and fit it the side of a building near a major road getting the highest number of viewers. Reality is we just don't have the money for this kind of equipment so the likes of nail salons, hair dressers and even high street clothing companies are looking at digital posters to publicize their items.

A LCD advertising screen is a rather general term and covers both freestanding LCD signage displays as well as wall hanging displays, the most reasonably priced are the wall hanging units and these can easily be deployed in any salon making it an instant talking point with shoppers and workers alike.

Digital poster.
This variety of equipment includes an LCD display with a built in campaign player that stores the advert locally on a storage card, in a lockable, secure section. What makes these innovative is that they can be used in either panorama or portrait position, so if you anticipate on using a lot of movie clips to advertise your items landscape position would be best for this, on the flip side if you are publicity hair products upright could be your selection of how the pictures are displayed.

Using this solution it is easy to use promotional videos and images to use on your dynamic advertising, for instance if you are a tanning salon you could offer and market skin enhancers to keep a tan for longer etc and use the manufacturers advertising products to do this, (just drag n drop from the marketing material supplied by your supplier on to the storage device and then select how you want it to displayed.)

Self-supporting LCD advertising displays.
Similar to a digital poster, but floor standing, these have an LCD screen built in to the body and are only available with the TV in portrait mode. The campaign is stored just as on a digital poster, using a memory card. These do take up a lot of floor space in contrast to the digital signage poster that can be hung in store windows and ideal for shops in shopping centers and malls when people pass by they can see the full range of services and products you offer.

One of the benefits of floor standing advertising monitors is that the body can be customized with the corporate decals, this will add to your brand and your clients will then connect you with the leaders in your business sector.

One of the options developed into the on screen menu for either hardware is the capacity to have scrolling text at the bottom of the monitor and this is simply accomplished by creating an xml file using notepad and adding it to the memory card and using the menu call up the file and then select the size of the wording, the colour of the background and the colour of the text.



Graham supplies a range of digital poster these digital posters are used for indoor digital signage and compliment their range of outdoor digital signage enclosures.




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