Showing posts with label Changing. Show all posts
Showing posts with label Changing. Show all posts

Monday, September 25, 2017

The Changing Mind Set of an Apprentice Internet Marketer

The Changing Mind Set of an Apprentice Internet Marketer

Once the smart budding Internet Marketer has failed a few times she or he will discover the value of an apprenticeship in Internet Marketing. This is the start of the changing mind set of an apprentice Internet Marketer.


If you are determined enough to have gone through the "kid in a candy store" routine or been subject to the "teachings of the gurus" or have tried the "go it alone route" you will know what I am talking about.


There will come a time when you either give up, much to the ridicule of the "I told you so" brigade and possibly your family and friends or you will look for a smarter way to achieve your goals. It is only the determined that will make it.


That smarter way involves you in researching a teacher who will "show you the ropes" without selling you the store! That, I can tell you is easier said than done but they are out there. You can and should learn the free methods of internet marketing. That will save you time and money and believe it or not most of the top methods are free!


To start with though, forums are a wonderful way to do research for your apprenticeship. Also asking questions on the internet generally through Google, Yahoo, MSN, Ask or on one of the many social networking websites too numerous to mention.


Research complete, you chose your Mistress or Master as they may be known in the apprenticeship world and submit yourself to their teachings. Now you are the student and ready to begin building a business and a secure financial future in the relaxed knowledge that it will take time and that you will achieve your goals.


Be prepared and stay attuned to your changing mind-set. You are about to learn Internet Marketing at a pace and in a way that suits you then you will be on your way. Having read this far, note and appreciate the changing mindset of an apprentice Internet Marketer!



An Apprenticeship in Internet Marketing should not be taken lightly; it may improve your lifestyle and your wealth...dramatically!




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Friday, August 11, 2017

Local Business Marketing Is Changing Big Time

Local Business Marketing Is Changing Big Time
IT'S A NEW WORLD AND BUSINESSES ARE BEING FORCED TO ADAPT

Not too long ago one quite well known local business marketing technique for car dealers was to get a crazy guy out on the lot busting up cars with a sledge hammer. Usually it was the owner. It was copied all over the country and proved a very successful method of local advertising, which was its purpose. Whatever marketing and advertising agency came up with this idea had a real gem. People noticed and they went in to buy cars from this guy.

Small business advertising ideas come in all forms. In the old days it was newspapers advertising your small business that brought in your traffic but people don't read the newspapers like they used to. Yellow Pages marketing ideas were pitched to all new local business listings in the phone book and in some cities the phone book became so large it took more than one volume to contain it all. And people actually "let their fingers do the walking," as the old TV ads used to urge you to do when you needed to locate a product or service. But guess what, things have changed!

WHERE CAN I GET MORE INFORMATION?

Roughly 80% of U.S. households are now online and it's estimated that somewhere around 70% are using the Internet to find information on every subject under the sun. Years ago, when someone came up with the nickname, "Information Superhighway," they hit that nail right on the head. And the Internet phenomenon has changed local business marketing strategies forever (and for the better). If a business can get its website address into the heads of their target audience and the site to which they are directed is well designed then the sale is practically already made. This is where a good Internet marketing business plan comes in.

Truth be told, most people running a successful small business company know little or nothing about setting up effective Internet marketing websites. What they do know, however, is that advertising on the Internet these days is critical and finding an advertising firm specializing in online marketing for small businesses is a simple enough mission. And, when you think about it, it's also a good test of an advertising businesses ability to get you to choose them over all the competition out there. If they got you to somehow notice their company, they should be able to get the same results helping to market your business online.

WHAT'S IN A NAME?

Shakespeare wrote it, and it's been repeated a billion or more times over, "That which you call a rose, by any other name, would small as sweet." The biggest Internet marketer online, a company called Amazon, used to be called 'Cadabra' when it was first started as an online bookseller. That wasn't so very many years ago, really. But Jeff Bezos, the founder, learned that people were put off by the name because it sounded too much like the word 'cadaver' which, of course, is the term for a dead body! Part of his local business marketing plan was to come up with a name to which people would respond positively. He also wanted something starting with the letter 'A'. That way, he figured, it would be near the top of any lists compiled alphabetically that included his company's name. Good choice, wouldn't you say?


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Sunday, July 30, 2017

Changing the Look of Your Blogger Site Using Templates

Changing the Look of Your Blogger Site Using Templates

When you set up a new Blogger site, you can select from among sixteen default different templates, the majority of which have more than one theme variation you can select. When I first started blogging, I often tried two or three of the default templates before I settled on one that fit the theme of my site okay. You can use one of the following methods to change your existing template.


Picking a New Blogger Default Template


After you set up your blog, you may decide that you don't like the template so much, or you might just want to give it a fresh look. There are a couple of ways you can change your template. The easiest way is to simply switch to one of the other default templates provided by Blogger. You can switch templates by going to Layout -> Pick New Template from your Blogger account dashboard. You can pick a new template as simply as you selected your initial one. All the information (posts, pictures, and videos) you have already placed on your blog will be retained. Blogger's system separates the actual information (your posts and media) presented on a blog from the way in which the information is presented - your blog's theme.


When you change your template by choosing Pick New Template, Blogger's system is intelligent enough to preserve the gadgets you currently have set up. For instance, if you have added some gadgets using the Add a Gadget link on the Layout -> Page Elements page, those gadgets will be preserved in your new template design. I'll discuss later a method for changing your template design that requires more caution.


Editing Your Template's XML Code


Another way that you can customize your template is by editing the blog's template file. You can access the template file by going to Layout -> Edit HTML. Blogger would probably be more accurate naming the link "Edit XML", since that's what you're actually editing. What you'll find in the template file are some variable definitions, some CSS style definitions, and finally the body of the blog page, which contains a bunch of XML tags that look something like this:


In order to effectively edit your template beyond simply changing fonts and colors in the variable definition section, you'll need to know (or be willing to learn) some things about CSS and the Blogger XML schema. It will likely take some studying of the existing XML setup and some experimenting to make the improvements you're looking for. As you make changes, you might want to keep a backup copy of your last working template so you don't have to go back to work from the original template file if you mess something up.


Installing a Third-party Blogger Template


The third way to change your blog's theme is to download and install a Blogger template created by a designer. There are many free Blogger templates available for download all over the Internet.


To install a third-party Blogger template, save the template XML file to your computer. Then, from the Layout -> Edit HTML page, click Browse..., and find the template file on your computer. Then click Open to return to the Edit HTML page. Click Upload to upload the new template.


Something to keep in mind if you are using a third-party blog template is that if you have added gadgets to your blog (e.g. Followers, Poll, Labels, etc.), you need to be careful when using a third-party template to avoid removing those gadgets. If you download and install a template that doesn't support your custom gadgets, they will be deleted when the new template is saved.


If your new template does have gadget discrepancies, you will receive the following message when you click the Upload button.


Widgets are about to be deleted


Please confirm that the following widgets should be deleted. All the widgets' configuration data will be lost.


The warning message will then list those gadgets that will be deleted if you proceed with uploading the new template. To avoid losing your existing gadgets, you'll need to find the XML tags that represent those gadgets in your current template, and merge those tags into the template you want to upload. Doing so may be a little tricky. You might be able to get some help from the original template designer.


Each of these three methods of changing your existing themes has advantages and disadvantages. Hopefully this article has helped you understand the issues involved so you can make an informed decision. Happy blogging!



Richard Robbins is one of the founders of WebsiteTemplateDatabase.com, a resource for blogger templates and website templates.




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Saturday, July 29, 2017

Things to Remember While Changing Wordpress Themes

Things to Remember While Changing Wordpress Themes

As we know that Wordpress is a widely used Content Management System (CMS) & it is often used as a blog publishing application. It is a most popular content management system used today. The main features of Wordpress are like Plug-in architecture & template system. Wordpress is a content management system & it is used to manage the content of websites & mainly blogs.

So, by having Wordpress as a CMS we don't require any webmaster  to modify the content of blog. Because having Wordpress, content writer is not bound to have deep knowledge of  HTML to manage the content of website & blogs. Wordpress makes it very easy to have any kind of change in design of blog or to change the theme of blog as by having Wordpress, it is not required to have knowledge of HTML or CSS. And we can do it without any help of webmaster.

But there are some things you should keep in your mind while changing the theme of your blog to ensure that every thing is going perfectly. There are few things below  you should keep in your mind.

1) Before going to activate your new theme in your blog, just save all the codes from your sidebar. Because if you  make changes in sidebar & required device is not there in your wordpress then you have to make it again. Its OK if there is a required device-enabled wordpress. Otherwise save all the codes from your sidebar.

2) Stat -Tracking code should reapply. These codes are present in header & footer files. This is because when wordpress theme is changed, then the  header & footer files will be overwritten due to the code found in header & footer files. And you have to apply these code again. Otherwise the blog will not tracked properly.

3) Use required plug-ins. Some plug-ins are outdated, some are not suitable for the theme you are using now. Some themes don't required any plug-in. So, Check what plug-in you are required.

4) Verify that plug-ins you are using are properly working

5) Check RSS feed subscription  to make sure it's OK. Because if you have a blog & RSS feed is not working properly then there is no benefit of changing the theme. RSS feed is very important part of any website.

6) It might be possible that  while applying the new Wordpress theme You haven't see all the features are correct or not. So, do not activate your theme until or unless you have not check all the features are OK.

7) There are so many browsers like internet explorer, Mozilla Firefox etc.. So, you should test your new theme in more than one browser to see its new features in all the browsers.

8) If you are going to apply new wordpress theme, you should be very careful while making any changes. Because you are going to change the theme of your blog and its not a matter of carelessness. One mistake can spoil everything.

9) Whatever change you have done in your blog you must tell your users & take their feedback on that. They will tell you how it looks. Because your blog should look beautiful in terms of themes.

10) Selection of an appropriate theme is also very important. New theme must match the niche of your blog. You can also choose any free wordpress theme developed by Wordpress Developers.



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