Thursday, October 12, 2017

Poster Promotion for Music Stores

Poster Promotion for Music Stores

Music stores make use of a variety of visually-appealing materials to promote their products and services. When given a tight budget, store managers need to look for more creative marketing campaigns. One high-impact but affordable marketing tool that music stores can use is poster prints. Poster prints can be effective marketing tools for the following reasons:

•  Customized Designs – Posters can feature limitless designs. They can also present information about store discount and promos. They can also be used as wall design accents for the interiors of a music store. Poster designs today can easily be customized with easy-to-use Adobe Photoshop, Corel Draw, or, Microsoft Publisher print templates that can be downloaded from online printing companies. Apart from these print templates, online printing companies also offer professional, predesigned templates on their website.

•  High-Impact Materials – Poster prints are high-impact tools for maximum promotion of famous music artists and in-house store promotions. Printing posters using the services of online printing companies can produce high-gloss prints that can be mounted indoors and outdoors. They are also UV-protected and fade-resistant.

•  Fast Turnaround Time – For music stores whose products and services change quickly, poster prints can easily be produced and have a fast one to three day turnaround rate. Online printers even offer value-added services such as free digital proofing and free delivery of sample paper kits for stock and color options.

•  Eco-Friendly – In keeping with current eco-friendly lifestyle values, posters today use low volatile organic compounds, use vegetable based inks, and, have water-based aqueous coatings. Online printing companies also make use of 10 to 30 percent recycled stocks certified by the Forest Stewardship Council and Sustainable Forestry Initiative.

Music stores on a budget can make use of poster prints as effective marketing materials. Posters prove to be an affordable, high-impact, and highly-decorative tool that can be produced quickly, easily, and, are now more eco-friendly.

Nikki Sabato is a writer with a background in landscape architecture and design. She currently works in the field of marketing and design communication.

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